We’re Atlanta. You’re Welcome.

Discover Atlanta (Atlanta Convention & Visitors Bureau) was looking for a new campaign to welcome a new type of visitor to Atlanta - the Creative Explorer. From Michelin-rated restaurants, a thriving arts scene, and an undeniable vibe, we needed to show why Atlanta is the most welcoming and HYPE city in the world.

Platform: Website, Social, OOH, Video
Services: Brand Campaign, Brand Personas, Tagline, Tone & Voice, Art Direction, Campaign Website, Creative Direction, Video Directing, Video Casting, Video Location Scout, Social, OOH

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Campaign Landing Page

Campaign/Headline Creation, Design Direction, Copywriting, Wireframe Design

Campaign Assets

Campaign Creation, Design Direction, Copywriting

Campaign Videos

Director, Casting, Editing Direction